Logos 101

Hello everyone! If you’re here, it probably means that you’re looking for a good logo for your new business idea. However, the challenge lies in understanding what makes a logo good in the first place.

While we all know that the golden arches of McDonald’s are an iconic logo, other brands such as Polo, Tommy Hilfiger, and Nike have also become famous for their logos as much as their products. We can even think of sites like eBay and Google, whose names had no particular meaning when they first started.

Some of the Most well Known Logos in the Garment Industry

To establish a successful brand, it is essential to have a clear understanding of the identity of your team or company. It is crucial to know who you are, what you stand for, and how you want to be perceived by the world. Our company has gone through a metamorphosis of sorts, with two names that define different periods of our history. Our first name, “Put it in Stitches!”, was coined in the late 1990s when we revolutionized the concept of embroidered logos by using computers. This was a groundbreaking idea, and not everyone had access to such technology. Our state-of-the-art Dell machine allowed us to create designs that were previously not possible. Customers were amazed at how we could create something in stitches while they waited, and our greeting, “What can I Put in Stitches for you today?” became our trademark.

When establishing a brand, the name is your first powerful statement – a beacon that signals your presence to the world. “Garment Forge” encapsulates the essence of transformation, craftsmanship, and strength, drawing a parallel with the meticulous attention to detail required both in metallurgy and in carving out a distinct business identity.

Moving beyond the name, we dive into the realm of ART, and its significance in crafting a memorable logo. Art is not a mere embellishment; it’s the visual language that conveys your brand’s story, values, and aspirations. It’s about creating an emotional…( More in our Next Post)